An Award-Winning Experience
We recently found our marketing work for Boys & Girls Club of Kenosha resulted in a Boys & Girls Club of America MAC Advertising – Gold Award. Dooley Team members Jen and John accepted the award in Orlando at the national awards. Below is Jen’s account of her experience there: “I’m still beaming from attending the [...] Read More
What Inspires Me to Live United!
by Jennifer Dooley This March I accepted the position as the United Way of Kenosha County Board Chairwoman and now I find myself further inspired every day by the organization’s forward-thinking perspective on how to create individual and community impact. Last Thursday I had the pleasure of seeing Wendy DuBoe, President and Chief Executive Officer [...] Read More
How Social Media Shapes your Professional Persona
As Seen in Y-Link’s “The Link” How social media shapes your professional persona with Jen Dooley Not a day goes by that I don’t get a request to connect or become friends with another professional via social media. When I initially joined Facebook, I thought of it as my private space for friends and family [...] Read More
Aristotle, Friendship, & Social Media
One of the first polymaths in history, Aristotle, wrote profusely on subjects as diverse as poetry to mathematics, and metaphysics to zoology, and believe it or not, happiness and friendships. Aristotle’s ethical theory can be understood through two broad concepts: eudaimonia and the golden mean. Eudaimonia (sounds like “you-di-monia”) is translated as “human flourishing” or [...] Read More
Your Website is your 24/7 Top Sales Executive
Imagine your top salesperson. What qualities does that person exemplify? Is he/she warm, inviting, well-composed, knowledgeable, simple to understand, helpful, confident, and easy to buy from? When someone visits your website, does it give off the same impression as your top salesperson? Your online presence is the key to your success both day and night, and although you might not have salespeople working 24 hours per day, [...] Read More
Grill Games in Kenosha rocked our weekend!
We want to thank everyone who came out for the second annual Grill Games BBQ Competition & Lakefront Festival here in Kenosha. For those of you that aren’t aware, this event has been a labor of love for our team and committee of truly dedicated volunteers. Whenever any community launches a new event of this [...] Read More
Quit Stereotyping Social Media
“Everyone in Wisconsin is fat.” “No one in Illinois knows how to drive.” Those stereotypes are about as silly as the stereotypes we hear about social media every day. “Everyone on Facebook is telling you what they had for breakfast.” “Everyone on Facebook is talking about their relationship drama.” “My industry doesn’t use Facebook.” Really? [...] Read More
How do you create loyalty? Be grateful!
All of the “Christmas in July” messages are a great reminder that the holidays will be here before we know it! When is the last time you thanked your customers just for being your customers? How creative was your holiday campaign last year? Did you visit other offices and see the exact same card you [...] Read More
Creating Fans for a Lifetime
Our office was full of Packer fans yesterday. Now after the Packers Tailgate Tour, our office is full of fans that are dedicated to the Packers for life. The Packers are the perfect example of an organization that not only understands giving back, but also utilizes its fame to make the world a better place. [...] Read More